En 1991 comenzó una asociación tecnológica que hasta ahora ha abarcado tres décadas y numerosos modelos de automóviles. Desde que Mazda y Bose empezaron a trabajar juntos en la tercera generación del Mazda RX-7 hace treinta años, las dos empresas han seguido colaborando en innovadoras soluciones de sonido de primera calidad que contribuyen a una experiencia de conducción superior. Juntos, el poder del sonido y la alegría de conducir ofrecen una experiencia al cliente excepcional y atractiva, lo que permite a los pasajeros sentir todo el detalle acústico y el impacto emocional de un concierto en vivo dentro de su propio auto.
Algunas escenas de este video se rodaron en Europa y con modelos de vehículos europeos.
THE MAZDA RX-7: WHERE IT ALL BEGAN
“Driving and music create a certain chemical reaction in your mind”, says Ryoji Oe, the Mazda audio engineer who worked in the third-generation rotary coupé. In the hunt for an exceptional audio technology that could match the premium standards the development team had set for the new RX-7, he came across Bose’s Acoustic Wave Cannon system – a bass reproduction system for professional sound installations comprised of a 3.6-meter-long tube with a high-power woofer inside.
The unusual solution fit the bill, but integrating Bose’s Waveguide speaker technology into a car seemed an almost insurmountable challenge. Through an ingenious system of folds and bends, however, the Bose and Mazda engineers were able to perfectly package the long tube into the rear of the car without compromising cabin or trunk space, where it provided a clearer and crisper bass than had previously seemed possible.
“The Acoustic Waveguide technology and the RX-7 made music effortless”, remembers Mike Rosen, Principal Engineer Bose Automotive Systems and involved in the project 30 years earlier. A success that kicked off a long-range of other projects meant to provide the same level of superior to sound to many coming Mazda models.
Más información sobre Mazda x Bose
